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  • John Lombard

Super Common (easily fixable, relax) Mistakes When Writing a Video Script

Writing's hard, and nobody's perfect. But there are some small things you can do to make your story work better for both your audience and the team bringing it to life.


There's a lot that goes into the development of a video script – characters, structure, audience, tone, the list goes on. And so with all these little nuanced elements, it's only natural we'd skip a few steps along the way. But hey, no worries, we've got covered.


We recently wrote a guest post for our friends at PreWrite – Top Three (easily fixable) Mistakes Brands Make With Video Scripts.


In our view, these are the most common things writers either forget to do, or overdo (you'll see once you read it).


So if you've just written your script, or you're about to dive in, take three minutes and click through to that article. It'll save you so much time and headaches down the road.


You'll learn:

  • The importance of outlining, and some quick ways to get started

  • How to replace buzzwords with actual words that people use

  • And some time-tested tips on writing a script for video and animation

Also, when you're there, check out PreWrite. It's such a cool story development platform for writers – especially the planners among us. If you've ever just wanted to see your idea in an industry-standard structure (and then view insane stats and breakdowns, transfer it flawlessly into screenwriting software – and a whole lot more), give them a try.

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